For utilities & subscription brands
Give your loyalty program something for members to actually do.
Telecoms, energy providers, streaming services, insurers, cable and satellite TV. Fanzava plugs a branded pick'em pool into your loyalty program so members come back every week, not just when the bill arrives.
The challenge
You know this challenge.
The customer who signed up and went quiet.
They pay on time. They open the app once a quarter. The relationship is technically active and practically dormant.
The engagement tools that all feel transactional.
Offers, perks, tier upgrades, partner discounts: every lever is an inducement. Nothing in the program gives a customer a reason to come back that they'd describe as fun.
The churn you only see once it's too late.
A quiet customer turns into a cancelled customer. The win-back email lands in an inbox they've already stopped checking.
What changes
What changes when a loyalty program runs on Fanzava.
A weekly reason to open the app.
Pick'em weeks run on the rhythm of the schedule. Members come back every Monday for results, every Friday before picks lock, between bills, not just because of them.
Engagement metrics that actually move.
Daily and weekly active users, session length, in-app time. The numbers you've been trying to lift since you got the role.
A loyalty program with a habit attached.
Make picks to earn rewards. Compete to climb tiers. Loyalty stops being a balance to track and starts being something members do.
How it works
Built for the way large brands operate.
Full white-label as a branded hub on your domain, or loaded inside your existing app via SSO. Data residency in the regions we run. Plug straight into your CRM and customer data platform. Capacity for the audience sizes you actually have.
Designed for organizations like yours.
Coming soon, real customers, named as they arrive.
Pricing
Pricing and access.
Enterprise licence: custom contract, dedicated support, full white-label, SSO, data residency, advanced security review. Pricing scales with audience size.
Due diligence
Questions loyalty teams ask.
Can Fanzava live inside our existing app, or does it need to be a separate destination?
Both options are supported. Most enterprise customers run a branded hub on a custom domain (e.g., picks.yourbrand.ca) and link to it from the existing app. For deeper integration, the hub can be loaded inside your app as a webview, with SSO carrying customers across, no separate login. Talk to our team about which integration shape fits your architecture.
Where is the customer data stored?
On enterprise tier, you choose your data residency at setup: Australia or the European Union, with a United States region on the way. There is no Canadian region. Customer PII, authentication credentials, picks, leaderboards, and analytics all reside in the region you nominate. Fanzava's regional architecture keeps EU customer data on EU disks and Australian customer data on Australian disks.
Do you support SSO with our customer identity system?
Yes, SAML and OIDC, both supported on enterprise tier. Bring your own identity provider (Okta, Azure AD, Auth0, your own OIDC service). The SSO handoff works for both standalone hubs and hubs loaded inside your app, so customers move from your app into the pool without signing in again.
Can we tie pool activity into our existing rewards program?
Yes, via webhook. Every pick, signup, milestone, and prize event fires a webhook into your loyalty engine, and you award points or tier credit based on whatever rules you configure. The integration runs through your loyalty system's existing API, so your loyalty mechanics stay where they are; Fanzava just feeds engagement signal in.