NBA pick'em
An NBA pick'em pool is the only competition on your calendar that refreshes daily from late October to mid-April. Schedules, per-game lock times and results come off the live feed, leaderboards move overnight, and every screen carries your brand.
Free to start. No credit card.
Your logo, your colors, your name on the competition. People join by invite link, QR code or bulk upload. No IT ticket, no provisioning, no accounts for you to create.
The NBA runs on the live data feed. Fixtures, tip times and lock times arrive automatically, which matters more here than in any weekly sport, because a season with 1,230 games in it is not something anyone maintains by hand.
Participants make their picks ahead of the games they care about, with reminders 24 hours and one hour before lock. A daily pool gives people a reason to open your hub on a Tuesday, which is something a weekly sport structurally cannot do.
A West Coast game tips at 10:30pm on the East Coast. The result lands the moment it ends and the leaderboard is correct before anyone wakes up to check it.
Groups run their own leaderboards and their own rivalries inside the one pool. The Banter Board gives the person who picked against a back-to-back and got it right a place to be insufferable about it.
The picking problem in basketball is not who is better. It is who is playing, and how much of them.
An 82-game schedule squeezed into six months means teams regularly play on consecutive nights, often after travel. The second night of a back-to-back is the single most reliable structural edge in the sport, and it is why a good NBA pool is picked off the schedule rather than off the standings.
The best player on either roster might be listed as questionable an hour before tip and then rest. No other major American sport asks you to pick a game where the outcome can change after your lock time. This is what stops an NBA pool becoming a formality and it is the single best argument for confidence weighting, because it gives people a way to say how sure they actually are.
Sixteen games a week in football makes every pick precious. A dozen games a night in basketball makes any single pick close to meaningless, so the interesting design question is how many games each participant picks: the full slate, a fixed number of games per night, or one game of the day. A smaller daily slate keeps casual participants alive and keeps the pool readable.
Points per correct pick, lock intervals and late pick policy are all yours to set. Joker picks give participants an optional multiplier from 1.5 times to 3 times on a game they are certain about. A perfect night bonus is available if you want one, and margin prediction settles the season on cumulative accuracy when two people finish level on points.
Group play runs four games per team over about five weeks in the back half of fall, then eight teams go single elimination. That is a complete competition with a beginning and an end, which is the right shape for people who will never commit to picking games until April. Run it as its own competition and use it as the on-ramp to the season-long pool.
Football gives you one moment a week. Basketball gives you five or six. If the point of your competition is that people open your hub, keep your brand in front of them and stay in the habit, a nightly sport is doing more work per season than a weekly one.
Late October to mid-April is nearly six months of contact. That is two quarters of a financial year, an entire sponsorship cycle, or the whole stretch between one office Christmas party and the next.
No spreadsheet survives an NBA season. Fixtures and results arriving automatically is not a convenience here, it is the only way the competition reaches February with the same commissioner it started with.
Paid plans ship full white-label: your logo, your colors and your brand across every screen, every email and every notification. Pro and Enterprise add a custom domain and a custom email sender, so the whole thing lives at your address.
Free to start. No credit card.